Mobile affiliate marketing
Our core business connects advertiser campaigns with traffic resources, using CPI, CPE and CPS commercial models.
Explore affiliate marketing →Connecting advertiser demand, traffic resources and owned media through performance-focused execution.
We connect campaign requirements with traffic resources and bring product experience into the advertising workflow.
Our core business connects advertiser campaigns with traffic resources, using CPI, CPE and CPS commercial models.
Explore affiliate marketing →We trade traffic between supply and demand and also support campaign delivery for direct advertisers.
Explore programmatic advertising →Our games and lightweight utility products provide media inventory and support data collection and analysis.
Explore owned media →Connecting advertisers and agencies with traffic resources across CPI, CPE and CPS.
Match product requirements and target markets with suitable traffic resources.
Coordinate tracking, conversion feedback, campaign adjustments and settlement.
Qualified installs against agreed campaign requirements.
Defined user actions or in-app events.
Qualifying sales with agreed attribution and validation rules.
Payable events, campaign KPIs and validation rules are agreed for each project.
User acquisition with attention to ad revenue, user activity and payback objectives.
Acquisition & qualityCampaign objectives can include registration, onboarding, deposits or trading events.
Qualified user actionsNew user acquisition, purchase events and qualifying orders.
Acquisition & salesOur strongest regional traffic concentrations.
North America, Africa, Oceania and East Asia.
SEA = Southeast Asia. LATAM = Latin America. NA = North America. OCE = Oceania.
Traffic scale is qualitative. Bubble sizes do not represent measured shares.
Supported measurement platforms and adaptable tracking integration.
Campaign tracking and conversion feedback.
Campaign tracking and conversion feedback.
Campaign tracking and conversion feedback.
We can adapt to custom tracking requirements, subject to the tracker specification and integration testing.
An Ad Exchange-style business model with supply and demand coordination.
Connect traffic suppliers with downstream demand through inventory sourcing, matching and trading coordination.
Organize media buying and campaign execution around advertiser goals, with cost and conversion follow-up.
Integration methods and commercial terms are confirmed for each engagement.
Product development and developer traffic support our mobile advertising business.
Our games provide media inventory in active product environments and practical experience of user engagement.
Simple utility products add further media contexts and insight into mobile user behaviour.
Owned media supports data collection, testing and analysis for mobile affiliate operations.
Data collection and use follow applicable permissions and requirements.
Advertisers, agencies and media owners are welcome to discuss campaign and integration needs.